Case Studies

A selection of case studies where we’ve leveraged The SHIFT Report insights and Ci’s expertise on consumers and sustainability to uncover opportunities that deliver on business priorities for brands in the cultural shift to sustainability: product, positioning, partnerships, marketing.

Applying The SHIFT ReportIntelligence and Ci Thinking on Sustainability + Brands.
Leveraging The SHIFT Report
market intelligence and brand opportunity models.

Emerging Game Changing Brand

Leading Content Creator

Thought Leading Not-for-profit

Innovation Leadership

Aligning Sustainability and Brand
Ethical Funds

Positioning and Product Inspiration
The North Face

Energy Sector Program Development for Behaviour Change
Terasen Gas

Strategic Opportunity for a Cultural Icon Brand
Nike, Inc

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