Are you aligning what is meaningful to your stakeholders with your brand attributes and initiatives?
We offer insight led strategic consulting services leveraging our expertise on the intersection of corporate responsibility/sustainability and brand to help you meet your business and brand objectives and challenges. This starts with alignment on what’s meaningful to your stakeholders with your brand, its attributes and initiatives.
Our simple, actionable and insight led process determines the authentic alignment between your brand, your stakeholders and your sustainability/CSR initiatives. This is the foundation for your roadmap, strategically and tactically.
Ci has over 10 years of experience in identifying, understanding, explaining and monitoring the cultural shift to sustainability and CSR in peoples’ lives, in the marketplace, and in the cultural landscape. Are you looking at the impact of this on people’s lifestyle choices, brand relationships and purchase decisions?
We use our knowledge of this space and strategic planning expertise to help our clients unlock opportunities in the cultural shift to conscious consumerism, sustainability and CSR. The depth of our data and insight allows us to provide a snapshot of what’s happening today and foresight for future business and brand planning.
Strategic Consulting Services part of this SHIFT Alignment process include:
- Research and insight audit
- Stakeholder interviews
- Sustainability / CSR positioning audit
- Communications audit
- Strategic partnership opportunity analysis
- Strategic planning
- Brand positioning and strategy
- Category assessment and mapping
- Target audience profiling
- Identify relevant category trends and shifts
- Embedding in the business and brand planning cycle
To learn more about our Strategic Consulting Services, please fill out the brief form on the right or call us on +1-604-877-1277