3×30 Webinar: Look Up
3×30 Webinar: Look Up

4 March 2015

To introduce Ci’s new webinar series 3×30 our CEO and Founder, Kierstin De West, was joined by Headspace’s Co-Founder Rich Pierson to discuss ‘Look Up’ – the shift in consumer’s relationship with technology and our desire to connect to what is authentic, real and meaningful in our lives. Missed out? Watch the recording below.   …

The Purpose Economy: Our Desire for Conscious Consumption and How Brands Can Respond
The Purpose Economy: Our Desire for Conscious Consumption and How Brands Can Respond

26 May 2014

Consumer behaviour has shifted towards a desire for more conscious consumption People are looking for products and services that go beyond transactions, and have purpose. In fact, according to the SHIFT Report, 73% of consumers say that a higher purpose in life is meaningful to them. This Purpose Economy, as spotlighted in Aaron Hurst’s latest …

Feeling Connected: the Motivation Behind Consumers Connecting Attitudes to Actions
Feeling Connected: the Motivation Behind Consumers Connecting Attitudes to Actions

16 May 2014

In today’s ever sustainability-minded society, people are increasingly evaluating the choices they make and how these choices reflect their growing desire for a conscious, connected, thriving life. However, there is undeniably, an attitude-action disconnect. The SHIFT Report data illustrates this gap, where though consumers want to make sustainable choices, they don’t often follow through, and …

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